Mick Say: Online Business Development

Sharing Is Caring (And Selling)

Posted in Diary by Mick Say on May 4, 2012

When a corporate blog lacks attention or a corporate Twitter feed is not engaging for its followers, more often than not, it’s because the corporation is not approaching these media with a sharing attitude. They’re looking to shill, sell or convince others of something. Part of the challenge is that sharing takes time to validate. That being said, this form of social proofing is critical in the long term. Mitch Joel

See on www.twistimage.com

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